CRU KAfe · ORGANIC · FAIRTRADE
Just 7% of the world's coffee is organic.
CRU Kafe is grown by organic farmers we trust and batch-tested for pesticides - all in a pod that fits your Nespresso machine.
the Cru Kafe story
Only ever organic since day one.
One decision we have never gone back on, and everything that follows from it.
try cru kafe
Order today & start saving.
Mix any blends across the range, from 33p a pod, free UK shipping, pause or cancel whenever you like.
Certified Organic
No synthetic pesticides. No shortcuts. CRU tests from soil to cup.
Fairtrade Sourced
78% above the Fairtrade minimum, paid direct to growers.
Award winning taste
Blind-tasted and awarded by Great Taste judges.
As featured in
The Range
Choose from our award-winning blends.
From bright citrus light roasts to deep, chocolatey darks — every CRU coffee is certified organic and Fairtrade. New here? Start with the Discovery Box: one sleeve of every blend.
Our brand new range of Organic, Fairtrade & ethically sourced coffee capsules,...
With a deep, malted body and smooth mouthfeel, this beautifully balanced espresso...
This smooth & sweet blend of three unique Arabicas is a journey...
Cultivated on the sun-drenched slopes of the Andes, this single origin makes...
OUR IMPACT
Why CRU is built this way.
Only ever organic, since 2013.
One decision we have never gone back on, and everything that follows from it.
About CRU →
Protecting the coffee and the people.
Organic and Fairtrade on every bean since day one. Here is what that commits us to.
Sourcing and ethics →
A B Impact Score of 110.5.
Certified since November 2021, against the 80 points a business needs to qualify.
Our B Corp score →How CRU compares
Four marks. One pod.
Certified organic, award-winning, Fairtrade and a certified B Corp. Plenty of pods carry one of these. It’s rare to find all four.
Certified organic
No synthetic pesticides or fertilisers. Certified by the Soil Association.
Award-winning taste
Blind-tasted and awarded by the Great Taste judges.
Fairtrade certified
A fair, guaranteed price for the farmers who grow it.
Certified B Corp
Independently audited on people and planet.
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The best value way to buy CRU.
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About CRU
"We started CRU because we saw someone refilling old Nespresso pods with specialty coffee."
Founded in 2013, CRU Kafe was founded on the principle of providing better quality coffee, with more ethical sourcing and strict organic standards.