Coffee can make you feel good even before you taste it. So everything we do considers the people and planet around us. That means fair trade and organic coffee, ethically sourced and held to high social, environmental and ethical standards.
Organic coffee is produced with natural, certified fertilisers which not only use less energy but leaves much less of a footprint on the communities that use them - a more traditional form of farming that allows producers celebrate the practices they've been honing for generations.
Fairtrade is one of the most widely used certifications out there, but that doesn't make it any less impressive. In countries where corruption and poverty are rife, Fairtrade acts as a check & balance to make sure everyone in the coffee chain is paid a fair wage. Not only that, but every single sack of coffee comes with an additional premium that has to be invested directly back into the co-operatives or producer group of origin - supporting healthcare, infrastructure, plant nurseries and more.
As of 2022, we are incredibly proud to say that CRU Kafe is a Certified B Corporation - joining a group of more than 4,000 companies around the world focused on using business as a force for good. But we're not resting on any laurels - we’re seeking to build on the progress we’ve made since we were founded and make CRU Kafe more accountable, more transparent, and more responsible than ever before.